Structure
Being the independent voice of our industry, Benefits Alliance prioritizes and provides resources to advocate for growth and positive change for advisors across Canada.
![](https://benefitsalliance.ca/wp-content/uploads/2022/12/Meet_the_team.jpg)
Meet The Team
The leadership of Benefits Alliance is a combination of industry veterans, accomplished advisors and dedicated committees that deliver on our mission.
![](https://benefitsalliance.ca/wp-content/uploads/2022/12/Industry_advocacy.jpg)
Industry Advocacy
Our committee and board are focused on creating the best working environment for advisors and being able to provide the best solutions to clients.
![](https://benefitsalliance.ca/wp-content/uploads/2022/12/Our_Story.jpg)
Our Story
Starting in 2000, Benefits Alliance was formed for knowledge sharing of best practices between growing Canadian firms. Much has evolved to where we are today.
![About_us](https://benefitsalliance.ca/wp-content/uploads/2022/12/About_us.jpg)
About Us
Benefits Alliance was created to better provide Employee Benefits and Group Retirement Solutions by fostering connections between advisors and service providers.
![Committees_](https://benefitsalliance.ca/wp-content/uploads/2022/12/Committees_.jpg)
Committees
Operational committees form the foundation for Benefits Alliance policy, activities and growth.