About

About Us

Meet the Team

Our team consists of highly regarded professionals.

Knowledge Base

Archive of presentations, documentation and more.

Group Benefits

Employee benefits are necessary in Canada.

Group Retirement

Group retirement plans can have a positive impact on RRSPs.

Our Pillars

Education

Learning opportunities for all of our Members.

Client Focus

Client-first experience that helps you find the right solution.

Members

Carefully selected through peer-nominations and reviews.

Industry Advocacy

Resources to advocate for growth and positive change.

Welcome to Benefits Alliance

A message from our President

Benefits Alliance is proud to introduce our new president, Carolyne Eagan.

Watch on YouTube

A word from our members

A word from one of our mebers, Shirley Reiter, from Elev8 Wealth Advisors Inc.

Watch on Vimeo

Find an advisor

Explore our directory of experienced advisors from Benefits Alliance member firms across Canada.

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Advocacy
Conferences
Providers
Our Members
Blog

Equitable Life of Canada

Canadians have turned to Equitable Life since 1920 to protect what matters most. We work with independent advisors across Canada to offer Individual Life and Health, Savings and Retirement, and Group Benefits solutions to meet your needs.

But we’re not your typical financial services company. We have the knowledge, experience, and ability to find solutions that work for you. We’re friendly, caring and interested in helping. And we’re owned by our participating policyholders, not shareholders. So we can focus on your interests and provide you with personalized service, security, and wellbeing.

Benefits Alliance is Proud to Partner with Equitable Life of Canada

Benefits Alliance is Canada’s leading organization of independent benefits advisory firms. As an industry leading association, Benefits Alliance focuses on education, collaboration and advocacy by providing their members with tools, resources, and unique proprietary products and services that meet and exceed client expectations.

Want To Become a Benefits Alliance Provider?

Our members, who are employee benefit and retirement plan specialists work with more than 13,000 employer plan sponsors who collectively have over two million Canadians enrolled in their plans.