About Us

With 28 independent member firms and more than 200 advisors, we can leverage our size and experience to offer our group clients a qualitatively superior experience:

  • We work intimately with our clients to create plans that are innovative and flexible; effective plan management delivers cost-effective stability, today and for the long-term.
  • Preferred, strategic partnerships with our insurance suppliers results in our ability to offer unique products and services and competitive pricing.

$1.4 Billion Group Insurance Premium

$3.5 Billion Retirement Plan Assets

Better Advisors. Better Advice™

A Message From Our President

The Benefits Alliance Group is a collaboration of like-minded Benefits and Financial Advisors who go the extra distance for their Clients. With access to a large offering of carefully-selected Preferred Partners, our Members’ Clients are sure to get the very best within today’s marketplace.

The Benefits Alliance is also positioned as an Industry Advocate; we offer Member Tools and Resources, Education, and Professional Development. Whether you are seeking Benefits or Financial advice, or you are a Benefits or Financial professional looking to leverage your position in the marketplace, the Benefits Alliance Group is where you want to be!

Contact us for more information.

Mike Macoun
President, The Benefits Alliance Group
mike.macoun@benefitsalliance.ca